IMPACT Muang Thong Thani Relaunches "IMPACT Family" for an Even More Exclusive Experience, Packed with Privileges to Foster Long-Term Customer Loyalty.

Published : 2025-06-20

IMPACT Muang Thong Thani is thrilled to announce the relaunch of its "IMPACT Family" program, designed to offer an even more exclusive experience for its valued customers. New members instantly receive 100 Welcome Points, along with a host of benefits including free menu items, and up to 20% off birthday discounts, all aimed at building lasting customer relationships.

          Ms. Jintana Phongpakdee,Director of Corporate Communications of IMPACT Exhibition Management Co., Ltd., stated, "The continuous increase in trade shows and conferences reflects the vibrancy and growth of Thailand's MICE industry. Concurrently, the number of visitors within IMPACT Muang Thong Thani's exhibition and convention center has also risen. This includes diverse groups such as families, teenagers, and working professionals, comprising both new customers and a loyal base who regularly attend our events. The majority of these customers spend no less than 4-5 hours within the center."

          One of the most popular activities for visitors within the center is dining, which is considered an integral part of the IMPACT Muang Thong Thani experience. To enhance this, IMPACT has relaunched the "IMPACT Family" privilege program. This new iteration aims to deliver an exclusive experience that combines great value with lasting impressions, aligning with evolving customer lifestyles and building a loyal customer base for IMPACT's restaurant network. Currently, IMPACT operates 18 brands across 29 branches.(The 18 IMPACT restaurant brands include: BISTRO de Champagne, FLANN O’BRIEN’S IRISH PUB, Hei Yin, HONG KONG CAFÉ, Hong Kong Fisherman, Hong Kong Suki,IMPACT Farm, IMPACT Lakefront, Isan @ Arena, Retro Bar & Café,Terrazza, Thonglor Thai Cuisine, 6 Zero Garage & Roaster, Curvistan Café, Ease Café,The Coffee Academics Thailand,Nippon Yokocho, Taisho-Tei and Tsubohachi Japanese Restaurant Of these, 20 branches are located within the IMPACT Muang Thong Thani complex, with 9 branches situated outside.)

          Joining the IMPACT Family program is easy and can be done via the LINE Official Account: @impactvenue. For new customers: Simply add @impactvenue as a friend, select "New Member," fill in personal details such as name, surname, date of birth, and phone number. After entering the OTP received via SMS, verify the membership information, and click "Next." New members will immediately receive 100 Welcome Points.

          For existing IMPACT Family members: Select "Already a Member," enter the registered phone number to verify identity, and enter the OTP received via SMS. Any previously accumulated points will be carried over to the new system.

          Exclusive Privileges for IMPACT Family Members IMPACT Family members earn 1 point for every 25 Baht spent at any of the 18 IMPACT restaurant brands. Members can enjoy a wide array of benefits, including: Free menu items without lucky draws. The ability to redeem points for special menu items or birthday coupons. Birthday discounts of up to 20%.

          “Points are valid for 365 days from the date of acquisition.Earlier this year, in early 2024, IMPACT organized the "IMPACT Family TOP SPENDER" activity to reward loyal customers. Special prizes, totaling over 360,000 Baht, were awarded to the top 10 spenders from each brand. The activity received an overwhelmingly positive response with a large number of participants. The 160 lucky winners were announced at the end of April.

          “"The relaunch of 'IMPACT Family' not only strengthens loyalty among our existing customers but also elevates the image of IMPACT Muang Thong Thani as more than just an event venue," added Ms. Phongpakdee. "It also provides an opportunity for consumers who have dined at our restaurants within the center to discover and frequent our network of restaurants located outside the center. This initiative effectively expands our loyal customer base and fosters sustainable, long-term relationships for IMPACT's restaurant business."